The Super Mario Bros. Movie trailers and teasers have revealed almost every character voice audiences initially wondered about, preventing the actual movie release from facing one big issue. The Super Mario Bros. Movie was always fated to have to deal with some surprisingly complicated decisions for a lighthearted animated movie, due to the nature of the franchise. Not only did the Mario movie have to deal with the legacy of the infamous 1993 Super Mario Bros. film, it also had to select voice actors for a series of roles that either had never been voiced before, were hard to imagine a voice for, or sometimes had both complications.
Almost inevitably, this meant the announcement of The Super Mario Bros. Movie cast reveals led to a mixture of speculation and derision regarding the lineup. This was especially notable with the decision to cast Chris Pratt as Mario, and also extended to hard-to-visualize choices like Seth Rogen as Donkey Kong. The fact these complaints quieted down around the time of The Super Mario Bros. Movie actually revealed what these actors sounded like in the roles – despite many still actively being displeased at the voice actors choices – showcases why revealing all of these voices before the movie released was a smart move.
Revealing The Mario Movie’s Cast Voices Ensures Its Best Cinema Release
Naturally, had The Super Mario Bros. Movie trailers not released what the voices of specific characters sounded like, this would have led to people going to see the movie who otherwise might not have, out of sheer curiosity. However, this in turn would have meant those who didn’t like the voices ended up sitting through the entire movie. As such, any potential benefit this would have had to ticket sales ultimately is countered by the fact it would have also increased the amount of viewers who left cinemas dissatisfied.
Having The Super Mario Bros. Movie trailer voice reveals minimizes this risk by making sure that this curiosity is fulfilled for viewers with a desperate desire to see what the voice castings actually sound like, without them having to go to see the film. This potentially could still work to boost the amount of people who go to the movie anyway, as many who hated the idea of Chris Pratt playing Mario potentially found the actual footage of his performance less jarring. Combine this with the praise leveled at Jack Black’s Bowser and Anya Taylor-Joy’s Peach, and the decision to showcase the majority of The Super Mario Bros. Movie‘s character voices seems an even wiser one.
The Mario Movie’s Trailer Voice Reveals Lets Creators Keep Control
With The Super Mario Bros. Movie being in a relatively delicate position, showing the movie’s voices also ensured the creators had control over what audiences saw first. Were the trailer to have been mysterious to garner viewer interest, the first many would have seen of the movie would have been unofficial social media clips – which could have potentially meant out-of-context moments that didn’t work by themselves being the primary information about the story and jokes within it. As such, while the amount already revealed about The Super Mario Bros. Movie character roles and voices may surprise some, it’s ultimately the smartest choice for the video game movie installment.
