Weekend Box Office Wrap Up: March 3 2013

Weekend Box Office Wrap Up: March 3 2013

Another disappointing box office this weekend, with the top 10 failing to top $100 million.

In at number 1 is Jack the Giant Slayer (read our review) with $28 million. While Brian Singer’s fairy tale reimagining was the clear winner this weekend, it was a big loser in the grand scheme of things.

Made for a reported budget of $195 million, Jack was going to need to fare much better on opening weekend to avoid “flop” status. Warner Bros. was hopeful that the film would at least come in at a low $30 million – a modest expectation for a studio that was already disappointed – but Jack couldn’t even deliver that opening weekend tally. We almost definitely have our first major flop of 2013.

Identity Thief comes in at number 2 with $9.7 million. Ironically, Identity Thief is the complete opposite of Jack the Giant Slayer with its $107 million in domestic grosses, and the title of highest grossing movie of 2013 (so far) by nearly a $30 million margin.

The comedy 21 and Over (read our review) comes in at number 3 with $9 million. Thought to be this year’s Project X, 21 and Over takes place over a single night of drunken debauchery, but with age-appropriate characters. While the film couldn’t surpass Project X‘s $21 million opening, it will likely make back its $13 million budget.

The Last Exorcism Part II (read our review) is the number 4 film this weekend with $8 million. The first film hit while the found footage genre was still all the rage, and opened to $20 million. This sequel, however, couldn’t replicate that success.

To be fair, the film does buck the found footage conceit, but even then that wasn’t enough to get horror fans too terribly interested. Thankfully, a cast of no-name actors means the film only cost $5 million to make, so it will probably turn a halfway decent profit.

Rounding out the top 5 is Snitch with $7.7 million. Though the film is not the typical action fare moviegoers associate with The Rock, it has earned $24 million over two weeks.

Escape from Planet Earth comes in at number 6 with $6.7 million. Despite little to no marketing, Escape has earned $43 million over three weeks. It’s not the box office we typically associate with animated films, but under the circumstances, it’s not half bad.

Weekend Box Office Wrap Up: March 3 2013

In at number 7 is Safe Haven with $6.3 million, which brings its domestic total up to $57 million. If the film can pull in a few million before dropping off the box office altogether, it will most likely be the third highest grossing Nicholas Sparks adaptation, behind only The Notebook ($81 million) and Dear John ($80 million).

Silver Linings Playbook comes in at number 8 with $5.9 million, which brings its total up to $115 million. The only returning film in the top 10 to see an uptick, Silver Linings likely benefited from Jennifer Lawrence’s Oscar win on Sunday.

A Good Day to Die Hard comes in at number 9 with $4.5 million. Now at $59 million, Die Hard 5 is officially on track to become the weakest film in the franchise in terms of box office revenue.

And finally, Dark Skies comes in at number 10 with $3.5 million. The alien invasion (disturbance?) film is now up to $13 million.

Outside the top 10: Park Chan-wook’s Stoker (read our review) earned $158,800 on 7 screens ($22,686/screen average), and The Hobbit: An Unexpected Journey finally crossed the $1 billion mark for worldwide box office.

[NOTE: These are only weekend box office estimates – based on Friday and Saturday ticket sales coupled with adjusted expectations for Sunday. Official weekend box office results will be released Monday, March 4th – at which time we’ll update this post with any changes.]