Taylor Swift: The Eras Tour movie has set a record on Disney+. The concert documentary documents the sold-out Taylor Swift concert tour of the same name. The movie version of the concert doc was released in the fall of 2023 and the extended version of Taylor Swift: The Eras Tour was released to Disney+ last week, on March 14, 2024.
As per Variety, Taylor Swift: The Eras Tour has now set a Disney+ streaming record to become the no. 1 most-streamed music film of all time on the platform. This past weekend, Taylor Swift: The Eras Tour racked up 4.6 million views and 16.2 million viewing hours on the concert documentary. These totals made Taylor Swift: The Eras Tour the number one music film to ever hit Disney+.
The Dominance of Taylor Swift: The Eras Tour Explained
The streaming success of Taylor Swift: The Eras Tour comes after the film was a phenomenon in theaters. Weeks before it was even released, Taylor Swift: The Eras Tour was setting records. It became the highest single-day pre-sale ticket seller for its host, AMC theaters, beating the record previously set by blockbuster Spider-Man: No Way Home. This early record even caused several films — including The Exorcist: Believer, Dumb Money, and The Marsh King’s Daughter — to move their release dates to avoid the Swift film diminishing their own box office returns.
Taylor Swift: The Eras Tour did not disappoint by the time it hit theaters. The film ended up making an impressive $261.6 million at the worldwide box office during its run. This came startlingly close to setting the record for the highest grossing concert doc of all time, coming in right behind Michael Jackson’s This Is It, which made $267.9 million.
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Eras Tour Performer Guide: Every Taylor Swift Backup Dancer & Vocalist In The Concert Movie
Taylor Swft: The Eras Tour movie features a highly talented roster of backup dancers and backing vocalists who accompany Swift onstage at every show.
Even though Taylor Swift: The Eras Tour is not the highest-grossing concert documentary of all time, the Disney+ record shows its staying power. This concert doc was not only an impulsive phenomenon among early ticket purchasers, but a music movie that fans continue to appreciate. Disney+ may have paid an astronomical $75 million for streaming rights to the film, but it’s looking like that investment is proving to be well worth-it for the platform.
Taylor Swift: The Eras Tour
Taylor Swift: The Eras Tour is a film rendition of the colossal worldwide event that sees the legendary pop star hit the stage in a specially curated film event. Performing the hits of her over seventeen-year career in music, The Eras Tour highlights Taylor Swift and her team as they put on a show of a lifetime.
